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How NOT to Become a Overworked Freelance Hermit

Treasa EdmondClient Management, Personal Growth, Professional Growth, Business Growth Leave a Comment

It’s 3 AM. You’re still at your desk, empty cups scattered around you like some bizarre crop circle. You can’t remember the last time you saw the sun, let alone another human being. Sound familiar? That’s definitely a sign of an overworked individual. Welcome to the wild world of freelancing, where the line between work and life is about as …

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Kick Impostor Syndrome to the Curb and Embrace Your Awesomeness

Treasa EdmondPersonal Growth, Professional Growth Leave a Comment

Picture this: You’re sitting at your desk, staring at an email from a potential dream client. They want to work with you. You! And instead of doing a happy dance, you’re breaking out in a cold sweat, thinking, “Oh no, they’re going to find out I’m a total fraud.” Impostor syndrome sucks. Welcome to the not-so-exclusive club of freelancers battling …

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Driving Business Growth with Aligned Content Goals

Treasa EdmondGoals, Content Strategy Leave a Comment

In the ever-evolving landscape of digital marketing, the secret sauce to growing your business lies in aligning your content goals with your broader business objectives. It’s like having a finely tuned engine powering your growth journey. So, if you’re a savvy business owner ready to catapult your success, these five steps will ensure your content strategy is in perfect harmony …

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10 Common Communication Mistakes and How to Fix Them

Treasa EdmondCommunication Leave a Comment

Communication is super important when dealing with clients. In fact, it’s one of the keys to building strong client relationships and ensuring that projects meet the client’s expectations. But even experienced freelancers and small business owners can make communication mistakes that lead to misunderstandings, delays, and project failure. Let’s talk about ten common communication mistakes that freelancers and small business …

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Don’t Overpromise and Underdeliver: How to Manage Client Expectations

Treasa EdmondCommunication, Client Management Leave a Comment

“This isn’t the quality of work I was expecting.” “We’d hoped you would be closer to done by this point.” “Honestly, this work isn’t up to par with what’s in your portfolio.” These are words you never want to hear from your clients. One of the biggest causes of client dissatisfaction is when you overpromise and underdeliver. Managing client expectations …

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5 Essential Client Management Skills Every Freelancer Needs

Treasa EdmondCommunication, Client Management Leave a Comment

Welcome, fellow freelancers! As someone who’s been in the freelancing game for a while now, I’ve learned a thing or two about client management. And let’s be real. Every once in a while you’ll get a client who’s a real pain in the a$$. When I first started freelancing, I was lucky enough to land an anchor client right away. …

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Is Client Management Important for Freelancers?

Treasa EdmondCommunication Leave a Comment

Introduction Freelancing has become a popular career choice in recent years. I’ve been a freelancer and small business owner for over 15 years, and one thing I’ve learned is that one of the most important aspects of being in a service-related business is client management. Client management refers to building and maintaining relationships with your clients. Why do you need …

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Say it With Confidence: How to Discuss Rates

Treasa EdmondCommunication Leave a Comment

Are you able to talk about the big things with confidence or does talking with potential clients make your mouth dry? Do you dread waiting for your potential client to say, “So, what are your rates for this type of project?” You’re not alone. Most of us have difficulty talking about “difficult” topics. Money—especially when it comes to quoting prices …

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Client Communication: A Comprehensive How To Guide

Treasa EdmondCommunication Leave a Comment

This is a long one, but it’s worth the extra time! Effective client communication is one of the most important aspects of running a business. For clarification, when I say communication, I’m talking about every interaction you have with a client from the first time they see your website or book an appointment until you offboard them or finish your …