A Five-Day Bootcamp to Grow Your Business
March 4-8, 2024 from 12 pm - 1 pm (EST)/9 am - 10 am (PST)
Rapidly developing AI technology, mass layoffs that are flooding the market with new freelancers, and clients who are re-prioritizing their budgets have most of the content professionals I know asking, "What can I do to future-proof my business?"
You need to know how to:
If it seems like a lot of moving parts, that's because it is!
It's taken me years to put together a solid, proven process for creating a content strategy that wows clients and turns them into superfans!
But it all starts with the foundational elements of the content strategy, and I'll teach those to you in the Mastering Content Strategy Bootcamp.
Over the course of five days, we'll dive into an introduction to the foundational elements of strategy. Don't be fooled by the word introduction. I've packed the bootcamp full of information to help you understand what it takes to create a successful content strategy.
Treasa absolutely smashed it with the Content Strategy Bootcamp. She is an amazing coach and I've gained so much value and learned some practical skills about content strategy from her in such a short time training together.
No matter how much you might love your work, sometimes you get bored. My enthusiasm for work was dipping when I saw a post by someone I respect on Facebook about the Content Strategy Bootcamp. I decided to give it a shot and see if strategy could be a way to reignite my business spark. It worked! I'm feeling more motivated than I have in some time, and am excited to keep learning and to get busy marketing content strategy to my clients. If you're looking to add to your skills, this bootcamp is a great way to do it!
Attending this bootcamp helped me: 1) connect the dots between different kinds of strategy I could offer, 2) gain confidence in offering strategy to clients as a service instead of an ad hoc to a consultation call, 3) understand what to include when offering content strategy to a client. It gave me the tools and confidence to start positioning myself as a content strategist and I can't wait to see what being in Strategy Bosses brings to the table. Best investment I ever made.
After 15 years as a freelance content writer, I was interested in making the leap to strategy but unsure what that would entail, even after taking a different strategy class that cost twice as much. I took a chance on the Content Strategy Bootcamp, and I'm so happy I did. I was blown away by the amount of value packed into this course. Treasa gave us a complete, easy-to-follow breakdown of the content strategy process, and she was there to answer all of our questions in detail. The bootcamp showed me that content strategy is a great fit for my talents and skills, and it gave me the confidence to start offering this service.
Treasa's bootcamp was phenomenal! She packed so much valuable information into a short amount of time, but also made herself available outside of the bootcamp to answer questions or expand upon concepts when needed. She has a teacher's heart and is passionate about sharing her wealth of knowledge with others. If you have a chance to learn from her, DO IT. You won't be disappointed.
The Content Strategy Bootcamp delivered incredible value over five information-packed sessions. Thanks to her years of experience, Treasa is able to convey in great detail the nuances of what makes an effective content strategy. Equally important, she delves into client communications, as well as how to put together an effective proposal and plan. The homework is carefully designed to put your new-found knowledge into practice. You're in the hands of a master if you take this class!
Learning how to create a great content strategy doesn't have to be a struggle. And you don't have to do it alone.
I've been where you are. When I first ventured into content strategy, I struggled to find the knowledge I needed. My clients complained they'd already paid for a strategy, but it wasn't working and they wanted to try something new. Their previous strategist provided a generic framework and called it a strategy. Not good.
I dove in and worked with experts to find out how to create a customizable content strategy process that produces measurable results and a comprehensive checklist that helps me wow my clients every time.
The Mastering Content Strategy Bootcamp will provide you with an overall understanding of content strategy and walk you through the foundational elements you need to create an effective strategy. These are elements I spent years perfecting!
This bootcamp isn't a series of hour-long, boring lectures. I'll be sharing practical knowledge in an interactive, hands-on format. You'll also have the opportunity to apply what you learned right away. I hope you'll join me!
Each session will feature an overview of that day's topic, a short (but intensive) lesson, an interactive activity, and Q&A time.
Have a question about that day's session or about the homework? Post it in the discussion board. Your fellow participants and I are here to help.
You're not in this alone! You'll have access to your fellow participants and your instructor in a community reserved for bootcamp attendees.
I can't recommend Treasa enough. After working with her through 1:1 coaching sessions, I've massively improved my content strategy and client management skills. Thanks to Treasa's guidance, I landed my first strategy project and $21k worth of work with a new client. Any training Treasa is selling, I'm buying.
Want to learn more about content strategy but aren't ready to commit to the bootcamp just yet and you aren't sure if the Strategy Bosses Community is right for you? Then our newsletter is just what you need!